Ready to flex those epic design skills in exchange for fame and fortune? If so, you’re in luck, because this year, we’re celebrating African Creativity in a big way. We’ll be showcasing handpicked local designs on our packs in stores nationwide - and yours could be one of them! Enter your design and stand a chance to win. Read Terms & Conditions

We've kicked off the journey by partnering with two young, talented local designers, Phathu Nembilwi and Megan Bird. They will view all the entries received, and select (along with Labello representatives) two winners of the competition.

Phathu and Megan have been commissioned to design two variants in the Labello range. Their designs will be sold on shelf, alongside the final two competition winners’ packs. This could be you!
Check out their video and read a bit about them below:

Phathu Nembwili

Phathu Nembwili is a professional artist passionate about design and illustration. Growing up in the small town of Thohoyandou, Limpopo, Phathu has loved design since she could hold a pencil. Phathu studied graphic design and worked in the advertising, animation and arts sectors before establishing her business, Phathu Designs in 2017. Featuring orals, amingos, shopping, sunbathing and the café scene, Phathu’s clever compositions and artful crops perfectly capture the girl-power movement of the moment, interpreted in a playful millennial way.

Megan Bird

Megan Bird is a South African illustrator, with 10 years in the design industry, who is absolutely passionate about illustration. With colour as her protagonist, she aims to inspire curiosity and to create intriguing connections between the natural world and the people who occupy it. She is inspired by nature, from its intricate form and colour to abundant texture and pattern. Megan lets her intuition guide her, while carefully considering her art’s connection to the audience.


Participate by redesigning the packaging of our lip-smackable Blackberry Shine or Strawberry Shine flavours. 

Design Guidelines

Let your creative juices flow with a design that reflects your own personal style – and let your imagination run wild! You can paint, draw, digitally illustrate, and everything in between. The sky is the limit. 

Mandatory elements to keep on the packaging design

  • “Labello logo position to not change (must be present in
    either white or Labello blue)
  • Variant name. I.e. Blackberry Shine or Strawberry Shine
    (text only, not in the specific font, placement, etc)
  • 24h long-lasting moisture (text only, not in the specific
    font, placement, etc)
  • Note: Back of pack remains unchanged

Download the packaging card templates by clicking the buttons below:

Click the button below to upload your design and complete your details